Areté Performance


Although we specialise in physical development, it is the development of Mastery in its greatest sense that inspires us. We love to work with individuals and organisations who aspire to this ideal and are willing to undertake the everlasting journey towards it. With decades of experience between our founding directors, from a wide variety of performance environments, across multiple sports and organisations, we have a clear understanding of what it takes to achieve at the highest levels. In addition to this, our directors have worked across a range of academy, school and developmental programmes so also appreciate the work it takes to reach elite sport. We work with individuals, teams, schools, businesses and other coaches to help them find solutions to the sticking points they may encounter on their journey towards fulfilling their potential. We seek to deeply understand the stories, values, hopes and fears of all those we work with, in order for us to integrate our principles with theirs and help them achieve their personal version of success.


Ian Taplin


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